Why Brilliant Lincolnshire design?
The Lincolnshire Partnership brand (Endorsed by the county’s strategic partnership, via the Local Area agreement in the summer of 2003) has successfully been used in providing a shared identity to overarching integrated communication and marketing campaigns that draw together a range of initiatives aimed at promoting Lincolnshire as a place to live, work, invest in and visit, for example; Tastes of Lincolnshire, Broadband, Visit Lincolnshire, Inward investment.
By adopting the brand identity, Brilliant Lincolnshire brand can easily be implemented across the children’s services network, aided by an established brand style protocol and guidelines.
Brilliant Lincolnshire will be a brand that continues to encourage the sharing of good ideas with other partners and helps to keep partners informed and up to date with news and developments across the wider partnership network.
Strengths of brand
- Recognised brand
- Works for children’s services as well as adults
- Easy to replicate
- Easy to quality assure
